Greater Glasgow

Marketing agency in Glasgow

Advertising built around sandstone and rain

Meta and Google ads, Google Maps rankings and SEO for cleaning, roofing and trade firms across Glasgow and the west of Scotland.

Scotland has its own property language, roughcast and harling and monoblock rather than render and block paving, and getting that wrong in an advert marks you out as an outsider instantly. We take the vocabulary from you at the start rather than from a template.

Covering Greater Glasgow

  • West End
  • Hyndland
  • Shawlands
  • Newton Mearns
  • Giffnock
  • Bearsden
  • Milngavie
  • Bishopbriggs
  • Dennistoun
  • Cathcart
  • Clarkston
  • Pollokshields
  • Mount Florida
  • Kelvinside

Nearby: Edinburgh · Newcastle · Manchester

The Glasgow market

What makes advertising here different

The property

Glasgow is a sandstone city, blonde in the West End and red through Govanhill and Dennistoun, and that single material decides most of the exterior work here. Sandstone is soft, porous and easily ruined by anyone who turns a pressure washer on it. The tenement stock also means shared closes and shared responsibility, which changes who you are actually selling to and how the job gets agreed.

The weather and the geography

Glasgow is one of the wettest cities in the UK and gets markedly less sun than anywhere in England on this list. Constant wet on porous stone means heavy algae and persistent staining, and it means a genuinely year-round market. The flip side is a short reliable window for anything that needs dry conditions, so the calendar has to be planned rather than hoped for.

Competition. The Glasgow agency market is a fraction of Manchester's and barely touches the trades. Costs per click are among the lowest of any major UK city and the local map results are far from locked down.

Where the money is

Four trades worth building a campaign around in Glasgow

Four different trades, not four versions of the same one. If yours is not here it does not mean we cannot run it, it means these are the ones the local market rewards most.

Exterior cleaning

Sandstone cleaning and restoration

Soft, porous stone that most of the competition is not qualified to touch without causing visible damage.

Roofing

Tenement slate and leadwork

Shared closes, high elevations and lead valleys. A proper job, and one the casual operator cannot price.

Driveway installation

Monoblock drives and re-sanding

Monoblock is the dominant Scottish finish, and the re-sanding cycle brings customers back on their own.

Harling and roughcast

Harling repairs and re-coating

The standard Scottish exterior finish and a different trade from English rendering, which keeps outside firms out.

What we run

Four channels, and the honest version of what each one does

Meta ads

Fastest to produce leads. Live within a week, and the one to start with if the diary needs filling now.

Google ads

Catches people already searching for the job. Dearer per click, warmer lead.

See pricing

Google Maps

The three businesses pinned on the map. Top 3 on the map within 90 days, guaranteed.

Google Maps and Local SEO

SEO

Your website in the ten results underneath the map. Slowest, and the one that compounds.

SEO services

Results

What the advertising has done elsewhere

594

gutter cleaning leads at £3.92 each

from about £2,330 of ad spend

800

carpet cleaning leads

one campaign, one client

575

window cleaning leads

one campaign, one client

£34,156

booked from one gutter client

at a 46.7% quote win rate

Real numbers from real PS Results clients across the UK. We would rather show you those than dress a case study up to look local.

Honest bit

Nobody needs to be in a van. Ads, Google Maps and SEO are all delivered remotely, so whether we are in Glasgow or not changes nothing about the work itself. What it does change is how fast we learn your local competitive picture, and we build that properly in the first fortnight rather than guessing at it.

If the numbers do not work for your area, we will say so on the call rather than take the money.

Questions

What Glasgow firms ask first

Do you understand the Scottish terms?

We would use yours. Roughcast, harling, monoblock and close are what customers here actually search for, and an advert written in English trade language reads as an outsider immediately. We take the vocabulary from you at the start, not from a template.

Is sandstone work worth targeting?

It is the best opportunity in Glasgow if you can do it properly. High ticket, genuinely specialist, and customers research it carefully before buying, which means the firm with the clearest explanation of its method usually wins.

Am I tied into a contract?

No. Everything is month to month. If it is not working you stop, and we would rather you did that than stay on out of politeness.

Do you work with businesses outside your own area?

Yes. Every client we have is run remotely, including the ones a few miles from our office in Manchester. Ads, Google Maps and SEO are all delivered the same way wherever you are.

Next step

Tell us what you sell and where in Glasgow you work

Twenty minutes. We look at your area, your competitors and your numbers, then tell you straight whether we can get you more booked jobs.